Weight loss: how Jean Nidetch created Weight Watchers

by angela.booth on June 8, 2009

The founder of Weight Watchers, Jean Nidetch, turned her own weight loss into a business, and she started very simply.

If you’re interested in how Weight Watchers got started, it’s a great story.

Keith Ferrazzi: Who’s Got Your Back: Lose Weight, Get Rich and Change the World (Part 3 of 5) reports:

“Nidetch’s idea was simple: Losing weight requires a combination of dieting and peer support. She held weekly meetings with weight check-ins and goal setting to promote accountability, coupled with honest, supportive conversation about the struggles, setbacks, and victories of losing weight.”

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